Obelink wins German hearts with email marketing
Google has long since stopped showing only paid ads and organic search results. Featured Snippets, for example, were created by Google to provide visitors with instant brief answers to a specific question within search results.
5 tips for boosting your shop's sales during the Christmas season
Thinking about Christmas yet? Admittedly, during this hot summer, most people are still enjoying or recuperating from their summer vacation and Christmas still seems far away. But in four months it will be here already. Since German customers are already looking for months in advance, it's high time to get your online shop ready [...].
Email marketing in Germany? Yes of course!
Many Dutch companies forget to apply e-mail marketing in Germany. This is understandable, because in the start-up phase it is not yet fun to set up an e-mail for a few newsletter readers. Buying traffic from Google seems more appealing because of the quick effect. Still, no email marketing from the start is a missed opportunity! Nowadays, you can create emails [...]
DHL: direct mail as an efficient marketing tool
Maarten Overweg is product manager at DHL Global Mail. You are an online provider and you want to conquer the German market? Then finding and appealing to your target group is crucial. After all, with your message you want to reach new customers and start a dialogue with your existing customers. A balanced media mix When it comes [...]