Is your brand awareness in Germany growing according to plan? It is not always easy for global brands to win the hearts of German consumers. Being top-of-mind and doing so within the available budget is what it's all about. All communications are tailored to target groups within the German market that are interesting for your brand.
We look for cost-effective impressions and interactions through social media, media buying and real-time bidding. In doing so, we don't lose sight of your ROAS goals. We use the networks of Amazon DSP, Google and Facebook.
The videos and visuals of your site can often not be copied 1 on 1 to the German site. On vacation you often recognize other people that way, so do Germans. Germans have a different architectural style for houses, a different landscape, other iconic buildings, etc. You have to take that into account on your German-language website.
With influencers like bloggers and other influential media, you can boost your website and products considerably or introduce a brand. Backlinks from influencers and news sites increase the authority of your website. This also makes you more findable organically.
The deployment of marketing channels varies by brand and target group. By deploying programmatic marketing, the Dexperteers, throughout the entire customer journey, tailor your message to the individual German consumer in his or her context.
In Germany, offline advertising is a powerful way to reach German consumers. You can reach German consumers through magazines, newspapers, television, radio, bus shelters, etc. Sometimes it makes much more sense to target a specific region—such as one with the highest purchasing power—rather than running a nationwide campaign. This is because, given Germany’s size, the media costs for a nationwide campaign are very high.
Startselling on Amazon. It’s the largest marketplace in Germany and generates more than half of total sales. We’ll help you from start to finish to get off to a good start on the platform.
A deep understanding of the German market, based on years of experience with international leaders. We learn and grow together.
We employ German-native marketers, strategists, and business developers who truly understand what it takes for foreign companies to grow in the German market – and the hurdles they face. Each specialist brings in-depth expertise in their own field.
We put together a complete team for you with the right specialists who work passionately on your brand.
