In 9 steps to the 2016 Shop Usability Award March 1, 2016 is equally clear and easy for everyone, regardless of the device used. We have compiled nine key aspects… Read more
8 tips on how to lower shopping cart abandonment rate-redirect May 27, 2015 Visitors who abandon their carts at the last minute—what online store hasn’t faced this problem? Even German… Read more
6 tips to retain German customers in your online shop December 30, 2014 Customer retention: Turn one-time customers into repeat customers. Discount codes are a popular way to boost sales. But… Read more
Are you as mobile as your consumer? May 9, 2014 Two important points to keep in mind if you don’t pay attention to your mobile website: 1. If… Read more
E-commerce: Typical pitfalls when starting a German webshop April 22, 2014 Our tips for beginners: Are you looking to set up an online store for the German market, or are you already in the early stages… Read more
Conversion optimization through website optimization? March 21, 2014 The website itself has to do the rest. A/B testing on the website offers the best way to evaluate the impact of various… Read more
10 points how to stay busy with your webshop during the summer lull July 29, 2013 1. Optimize your store and adjust your SEO. If you haven't had the time to do so before, now is the perfect time… Read more
Surprise: Germans still like to pay electronically! March 28, 2013 Payments on account are declining. In 2012, approximately 41% of online transactions were paid for electronically, using payment services… Read more
Which German seal of approval to choose? March 11, 2011 It is well known that Germans place a high value on shopping at online stores that come across as reliable (German) and… Read more
