From branded campaigns to full-funnel brand growth
Each year, Dexport and Vingino jointly determine the goals and which channels will be used to achieve them. In the beginning, the focus is mainly on ad campaigns on branded search terms, search engine optimization and improving German-language communication, so that a good foundation is laid. Later, social media advertising and strategic support will be added. Currently, increasing overall brand awareness through advertising, influencers and marketplaces is the main focus.
